The TikTok Therapist That Gives The Best Relationship Advice

Modern dating is a constant experiment with technology. We’re navigating intimacy through left and right swipes on dating apps, increasing snap scores and pervasive hookup culture. We have access to a record number of people whom we may not have met without technology (via Bloomberg) and yet know more about before the date than after. […]

Who Else Remembers These Color-Changing Hair Clips Going Viral on TikTok?

Butterfly-shaped claw hair clips and brightly-colored bubble ties are a staple of many childhoods, for those of us born in the '80s and later. And since folks love nostalgia, the hair accessories from our primary school days have been reappearing on store shelves and on social media, as people have been incorporating them into the […]

Linda Wells: We Are Living in the Golden Age of Beauty

Read more articles from Allure's 30th Anniversary issue. My sister and I were reminiscing over dinner about our childhood, specifically some of the darker aspects of growing up with our mother. "Remember the time I had to learn how to change her bandages?" my sister asked, still freshly incredulous, as she took a bite of sesame chicken. […]

The Viral TikTok Hack Every Parent Should Know About

TikTok isn’t just for teens who like syncing to Megan Thee Stallion or adventurers curious about making cereal pancakes. The wildly popular video app can also be a lifesaver, when it’s used to send helpful information to millions of users with just a click. That’s what inspired Dr. Nkeiruka Orajiaka, a pediatrician in Columbus, Ohio, […]