What is and isn’t allowed when it comes to direct-to-consumer advertising of prescription drugs in the US?

Why are some entities allowed to publish false or misleading information about drugs?

Why is that dangerous for consumers?

What should consumers consider when encountering drug ads?

How do these ads differ from other prescription drug marketing?

If you feel you can benefit from a suggested medication, how should you confirm an ad’s credibility?

Should you report false ads?

Are certain groups more vulnerable to this type of marketing?

What can be done to protect consumers?

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